FAQ
You’ve got questions, and we’ve got the answers! Welcome to the official FAQ for What? Nooo Waaay! Hard Lemon Iced Tea. Below you’ll find answers to the most common questions we receive. If you’re still left wondering, reach out to our team or check out the map on our website for availability near you.
Q: Where can I buy What? Nooo Waaay! Hard Lemon Iced Tea?
A: Right now, we’re available in liquor stores and bars throughout Alberta, Canada. Check the map on our website under “find us” for your closest location. We also recommend calling ahead for availability. This sh*t sells out fast!
Q: I went to a store on your map, and they were sold out. What the Heck?
A: We update our map frequently, but cannot guarantee stock. We always recommend calling ahead.
Q: I’m in Alberta, how do I get What? Nooo Waaay! Hard Lemon Iced Tea at the liquor store/ bar where I live?
A: Ask for us! The more you ask, the more likely your local store will put in an order.
Q: I’m outside Alberta, is this available in my province/ territory?
A: Currently, we’re only available in Alberta.
Q: When will this be available in my area?
A: If you’re outside Alberta, we can’t give a specific date just yet, but trust us — we’re working on it. Follow our socials to be the first to know when we’re expanding.
Q: Is this available in the USA?
A: We’re currently only available in Alberta, Canada. However, the response has been incredible, and we’re working hard to expand.
Q: Can I order it online or have it shipped?
A: We don’t offer shipping or online orders at this time, but stay tuned… we’re doing our best to bring it your way!
Q: Do you need sales reps?
A: We’re all good right now, but as we expand, we’ll be looking for more help. Follow our social channels as we’ll post updates there first.
Q: Is What? Nooo Waaay! Hard Lemon Iced Tea? made by the What? Nooo Waaay Guy (Shaun Umscheid)?
A: Shaun partnered with Rival Trade Brewing Co. to make this delicious drink. So, yes!
Q: Is What? Nooo Waaay! Hard Lemon Iced Tea gluten-free?
A: We use a neutral grain spirit and no gluten ingredients in the product itself. However, because it's made in a craft brewery where gluten is present in the environment, we don’t label it as gluten-free. It’s considered gluten-friendly by many, but we always recommend checking with your healthcare provider if you have celiac disease or a severe gluten sensitivity.
Q: What’s the alcohol content?
A: Our tea sits at 5% alcohol by volume (ABV).
Q: Is it carbonated?
A: The tea is lightly carbonated, just enough to tickle your tongue. Many folks who typically avoid carbonation still find it super smooth and easy to drink.
Q: What are the sugar and calorie contents?
A: We’re still waiting on final lab tests before publishing official nutritional information. What we can say is that our tea has less sugar than most of the leading hard iced tea brands on the market.
Q: I own a liquor store/bar/restaurant. How do I place an order?
A: If you're in Alberta, please fill out the contact form on our website, and we’ll pass your info along to the appropriate rep. Please note: due to high demand, product availability is limited. We appreciate your patience.
Q: Where can I buy merch?
A: We don’t currently have a merch store, but if you're near Rocky Mountain House, we have stickers available in the Rival Trade Brewing Co. taproom. More merch is coming!
Q: Can I get a Shaun (What? Nooo Waaay! Guy) cutout?
A: Cutouts are not available for purchase at this time.
Q: Can I get a Shaun (What? Nooo Waaay Guy) at my liquor store/ event?
A: Check in with Shaun’s team at https://www.whatnooowaaay.com/pages/contact-us.
Q: Can I get a keg?
A: Yes! But availability is limited, and we don’t currently have enough tap handles to offer for personal use. If you’re interested in getting a keg for home or an event, please contact ellyn@rivaltradebrewing.com.
Q: How do I get a tap handle?
A: We don’t currently have enough tap handles for personal use, but if you’re a bar/ restaurant pouring our Tea, let your sales rep know that you’d like one.
Q: Can I get sponsorship for my event, team, or car?
A: We aren’t in a place for sponsorships yet, but please keep us in mind for the future. We’ll announce on socials when we’re ready. That said, feel free to slap a sticker on your ride or jersey. Be sure to tag us in photos!
Q: Can I get a donation for my event?
A: We want to support our community as much as possible, but can’t fulfill every request. Please contact ellyn@rivaltradebrewing.com.
Q: Do you offer nutritional facts, allergen info, or ingredient breakdowns?
A: Nutritional details are coming soon, and we’ll post them as soon as we have certified lab results. In the meantime, the tea contains no gluten ingredients, and we don’t add any dairy or nuts.
Q: Where is What? Nooo Waaay! made?
A: Right here in Alberta, Canada, by the team at Rival Trade Brewing Co. in Rocky Mountain House.


